KORRIKA: The mobile app in favour of the Basque language
KORRIKA is a race organized by AEK in favor of Basque language, which runs throughout the Basque Country. The objective of this race is twofold: on the one hand, to promote awareness in favor of Basque, and, on the other, to raise funds to carry out this work day by day in the AEK Basque learning centers.
During the race, the participants carry a baton that is passed from hand to hand, kilometer by kilometer. The baton carries inside a message written by some relevant figure in our language, which is not made public until the end of the event.
KORRIKA has become a highly anticipated event, which, every two years, mobilizes the entire society of Euskal Herria. Participation increases in each edition, and thousands of people work voluntarily in its organization through the committees that are formed in towns and neighborhoods. In addition, during the race, hundreds of cultural and recreational activities are carried out.
Project requirements of KORRIKA
From KORRIKA it was necessary to create a digital communication channel with the participants and collaborators of the project.
It is necessary a mobile app to have a space where all the information related to the event can be brought together covering the following requirements:
- Be able to check the most relevant information before and during the event.
- Analyze and provide a baton tracking solution.
- Create a place for KORRIKA “Collaborators”, where they can participate in exclusive giveaways.
- Integration with AEK systems.
Mobile app solution for KORRIKA
The proposed solution is a mobile application developed with hybrid technology which supports Android and iOS platforms. It is available for download on the Apple Store and Google Play.
The user experience has been worked on by proposing two different interfaces depending on the time of the event, before the start of the race and during the race.
The main functionalities are:
- Countdown
Until the race begins, the application shows the remaining time until the event begins. - Baton tracking and video streaming
Supporters can follow the journey, including who is carrying the baton and where it is currently located. Also can follow on real time all participants running 24 hours a day for 10 days. - Kilometer Search
The “kilometers” of the Korrika are the sections marked in the map where each organisation starts running passing the baton with a representative of the following organisation.
We had special care making these kilometers easy to find, which was a challenge considering there are more than 2,500. These can be viewed both as a complete route on the map and on a list mode.
For map view search, zoom in to reveal kilometers with deep details. For view list mode, there are three different search methods depending on what users might want to look for: location, date, or organisation baton holder. - Weekly giveaways
A special section has been created for those people who have decided to be “Collaborators” of KORRIKA. They have personal access where they can check the weekly giveaways that take place during the event and if they have been awarded. - Push notifications
To support this communication channel, alerts have been added to provide information to users about general information or any changes that occur during the race.
With this application we provide the KORRIKA organization with a means of communication with the people participating in this event.
